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Fitbit’s upcoming Whoop rival has been revealed in a massive trove of images — and I can’t believe we didn’t see it sooner

Fitbit’s upcoming Whoop rival has been revealed in a massive trove of images — and I can’t believe we didn’t see it sooner
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Basketball player Steph Curry wearing an unreleased screenless Fitbit wearable.
(Image credit: Steph Curry / Droid Life)

  • An unreleased Fitbit wearable has been spotted in the wild
  • It’s been repeatedly worn in public by basketball player Steph Curry
  • The device was previously teased by Curry and Google

Not everyone that’s interested in fitness trackers wants a wearable with a screen. After all, these products might be some of the best smartwatches out there, but with a high-end display thrown into the mix, they can be too bulky, too expensive, and too short on battery life for many people.

Pushing against this, there are many screenless wearables that quantify your wellbeing without the cumbersome screen. Fitbit has been teasing one such device in collaboration with basketball player Steph Curry, and now a whole treasure trove of images has leaked depicting the as-yet-unreleased product.

The pictures were unearthed by Droid Life, with the outlet saying they came across the images on Steph Curry’s social media pages. These photos depict a screenless wearable wrapped around Curry’s wrist, with what looks to be a gray woven strap with an orange border and metallic clasp.

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These match earlier leaked images supposedly portraying Fitbit’s wearable, which was officially teased by Google at the start of April. That lends credence to the idea that the product spotted by Droid Life is the same as the one promoted by Google and Steph Curry a few weeks ago.

Aside from the wearable itself, Droid Life also found a Steph Curry video that shows what looks like a modified version of the Fitbit app running on a Google Pixel phone. The Fitbit app in the video is tracking a Sport activity with live data, which Droid Life doesn’t believe the current app is able to do. The implication is that this is a feature that could come to the Fitbit app in order to complement its new wearable.

Seems legit

Basketball player Steph Curry wearing an unreleased screenless Fitbit wearable.

(Image credit: Steph Curry / Droid Life)

Interestingly, Curry has been sporting this wearable publicly since at least January 2026, Droid Life claims. He has been seen with it at basketball games, at press conferences and at promotional events, which seems unusual for an unreleased product that, you would think, would be kept under lock and key until it was ready for release.

One possibility is that the parties involved want the device to be spotted in order to build up excitement ahead of its launch date. In that way, it might be an attempt to seed the product into people’s minds before the arrival of any official press campaign.

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The claim that the images were discovered on official pages managed by or featuring Steph Curry gives them some weight — after all, Curry is lending his name to the project alongside Google-owned Fitbit. It’s not like Droid Life has spotted an unknown device on the wrist of some other celebrity and has guessed that they’re looking at an in-development Fitbit product.

With the device seemingly making public appearances now, it might not be long until we get official details from Fitbit, such as the product’s name and asking price. If it’s something you’re interested in, you might want to keep your eyes peeled.


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Alex Blake has been fooling around with computers since the early 1990s, and since that time he’s learned a thing or two about tech. No more than two things, though. That’s all his brain can hold. As well as TechRadar, Alex writes for iMore, Digital Trends and Creative Bloq, among others. He was previously commissioning editor at MacFormat magazine. That means he mostly covers the world of Apple and its latest products, but also Windows, computer peripherals, mobile apps, and much more beyond. When not writing, you can find him hiking the English countryside and gaming on his PC.

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