Samsung has hinted at an AI-powered phone for ages now, and we always expected the Galaxy S25 series to focus largely on Galaxy AI. It turns out there may be a lot more to this than expected: a new video from Samsung teases a “true AI companion” and displays the AI performing tasks well outside the scope of Bixby.
In the video, a woman tells the AI, “Hey, I’m off to my next meeting, but I need to find an Italian restaurant. Outdoor seating, pet friendly, of course. Can you send that to Luca? Oh, and can you put that in my calendar?” That’s a complex series of requests, spoken with a natural, meandering cadence, and the AI appears to take it all in without missing a beat. Her request for a restaurant also implies the AI knows her preferences well enough to suggest a location she would like.
Let’s break it down. “I’m off to my next meeting” implies the AI has calendar access and knows the timing of the meeting so that the phone can be put into Do Not Disturb mode. She requests a specific type of restaurant with specific features, then asks the AI to send the meeting to a contact and add it to her calendar all at once. That’s a big lift from most current AI assistants.
Bixby has always been the brunt of jokes because it’s less capable than Google Assistant (among other reasons), but the video points to some serious upgrades. This isn’t wholly surprising, though; in China, the next-generation Bixby AI has already been released, and a global launch is expected soon.
A true AI companion is coming | Samsung
The video ends with the words, “A true AI companion is coming,” with the Galaxy AI logo underneath them before fading to a teaser screen for Galaxy Unpacked (that’s in eight days, by the way, on Wednesday, January 22.)
This upgraded AI will likely be available on the Galaxy S25 series out of the box after its announcement at Galaxy Unpacked, but there’s a chance it could come to other Samsung devices, too. Since it’s already available on Samsung phones in China, it doesn’t require the S25 chipset, but it’s also likely that it would come at the cost of performance on underpowered devices.
Either way, Gemini AI has already shown the ease of back-and-forth questions with AI. Bringing a similar functionality to the Galaxy S25 series will make it feel like a true next-generation upgrade.
Patrick Hearn writes about smart home technology like Amazon Alexa, Google Assistant, smart light bulbs, and more. If it’s a…
Samsung and Apple’s race to slim phones might skirt the sticker shock
Over the course of the past few months, numerous outlets have reported on Samsung and Apple’s plans to make “slim” phones. Naturally, one would think that an “innovation tax” is imminent, but it seems these skinny phones won’t deliver a price shock.
In Apple’s case, the alleged iPhone 17 Air will replace the iPhone Plus model, which apparently had an unexpectedly low sales run. Apple, therefore, has to fill the Plus gap with an Air model this year without making any big changes to the pricing structure.
Read more
Don’t hold your breath for big upgrades on Samsung’s next foldables
It seems Samsung is in no rush to rethink its foldable strategy, even if that means taking a backseat to innovation and letting the Chinese labels bear the burden of progressive experimentation.
One of Samsung’s manufacturing partners has revealed in an interview that the next slate of foldable phones from Samsung may not offer much in terms of upgrades. Instead, enthusiasts will have to wait for the 2026 slate to see any notable changes.
Read more
Samsung is going all-in on Snapdragon chips for the Galaxy S25
The Samsung Galaxy S25 series rumor mill has been turbulent, and that’s putting it lightly. An unbelievable amount of information has emerged about this phone, but one debate that was never settled is whether it would use the Snapdragon 8 Elite chip or the Exynos 2400 chip. Now we have an answer thanks to leaked benchmarks: it’s all Snapdragon, all the way.
The most recent Galaxy S25 Geekbench results show a score of 2,986 single-core and 9,355 multi-core, a base frequency of 3.53GHz, and two separate processing clusters. The first has six cores clocked at 3.53GHz, and the second has two cores clocked at 4.47GHz, according to Tarun Vats on X.
Read more
