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Best early Amazon Prime Day deals 2025: Our 75+ favorite sales this October

Best early Amazon Prime Day deals 2025: Our 75+ favorite sales this October
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Prime Big Deal Days — also known as October Prime Day — will return this Tuesday, Oct. 7. It’s one of the first sales to kick off the 2025 holiday shopping season, and you can expect plenty of savings on tech, home, and more, including deals on Amazon-exclusive products like Fire TVs and Echo devices. 

Also: Everything you need to know about Prime Big Deal Days

Amazon and competing retailers tend to inflate prices to make deals and discounts look greater than they are. That’s why we’ve vetted and curated these deals, featuring ZDNET-tested and recommended products. Here are our favorite picks for the best October Prime Day deals so far.  (Our sister site, CNET, has extensive coverage of Amazon’s fall sale, including anti-Prime deals and cheap buys. Plus, scout Prime deals from our cousin sites, PCMag and Mashable). 

Get daily deals straight to your inbox during Prime Day when you sign up for ZDNET Recommends, your one-stop newsletter for the sale.

Find Prime Day deals

We love this simple smart plug for automating things around the house (including your Christmas tree lights).

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Although this Kindle is no longer the latest Scribe model, it did win a ZDNET Editors’ Choice award. 

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Ditch cutting your grass and let a robot do it for you with this Eufy model for 35% off. 

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October Prime Day deals under $25

Simplify your streaming with this Amazon Fire TV Stick for 40% off. 

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Now is a great time to nab a new USB-C cable and block for under $25. 

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The tiny yet mighty Echo Pop speaker is 38% off. 

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This four pack of Kasa mini smart plugs is perfect for automizing holiday decor. 

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This is the best security camera you can buy for $20 right now, according to our expert. 

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  • Amazon Fire TV Stick HD: $18 (save $17): You can pick up an Amazon Fire TV Stick HD and remote for only $18 to expand the streaming capabilities of your TV.
  • Amazon Echo Auto: $15 (save $40): Interested in adding the Alexa voice assistant to your car? Now you can, for only $15.
  • TP-Link Wi-Fi Extender with Ethernet port: $13 (save $2): If you are looking to extend Wi-Fi coverage in your home, check out this limited-time deal.
  • Hicober USB-C to SD, Micro SD memory card reader: $12 (save $8): It’s always handy to have an accessory to read your various memory cards, and this one is now only $12.

October Prime Day Apple deals

ZDNET laptop reviewer Kyle Kucharski recommends the MacBook Air M4 to most people, and it’s finally on sale again. 

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Our expert recommends the M4 Mac Mini for creatives and professionals alike — especially at this price.

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ZDNET reviews editor Kerry Wan says he recently upgraded to the M4 MacBook Pro, and that it’s “totally worth it.” 

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  • iPad Air 13-inch M3: $649 (save $150): The larger 13-inch iPad Air M3 (the latest model) features Apple Intelligence, an M3 processor, and some of the best performance our reviewer Maria Diaz says she’s seen on an iPad to date.
  • MacBook Air 13-inch M4: $949 (save $50): Our pick for the best lightweight laptop you can buy, the popular MacBook Air M4 13-inch is on sale — a great buy for students or professionals.
  • AirPods Pro 2: $199 (save $40): The AirPods Pro 2 are no longer the newest model, but they’re discounted and still a solid option if you’re not eyeing the newest features. 
  • AirPods Max USB-C: $519 (save $30): The USB-C AirPods Max headphones are $30 off. 
  • Apple Watch Series 10, GPS 42mm: $329 (save $70): Last year’s watch model is still available new in box for $70 off. 
  • Apple Watch SE (2nd Gen), GPS 40mm: $189 (save $60): My favorite Apple Watch is still a great pick for kids and new users, and select models are under $200 now. 
  • Apple iPad mini: $399 (save $100): You can save $100 on an iPad mini, equipped with an A17 Pro processor and 128GB of storage.

October Prime Day laptop deals

We went hands-on with Dell’s new 14 Plus earlier this year, and praised it for its all-around reliability and performance relative to value. 

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If you’re looking for a 15-inch laptop with a gorgeous OLED screen, the Vivobook S 15 has a 3K 120Hz display paired with a 12-core Snapdragon X Elite processor for vibrant visuals and fantastic battery life. 

Review: Asus Vivobook S 15

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Acer’s Swift 14 AI is a versatile laptop for work, school, or home use, covering the basics and a respectable hardware loadout for a midrange price point. 

Review: Acer Swift 14 AI

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When we tested the Surface laptop last year, it was a surprisingly enjoyable experience backed up by some pretty fantastic battery life. 

Review: Microsoft Surface laptop

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  • MacBook Pro M4 14-inch: $1,399 (save $200): ZDNET reviews editor Kerry Wan says he recently upgraded to the M4 MacBook Pro, and that it’s “totally worth it.” 
  • Apple 2025 MacBook Air: $897 (save $102): Looking for a thin and light workhorse? You can save over $100 on a 2025 MacBook Air.
  • HP Envy x360 OmniBook X Flip: $1,010 (save $60): This popular 2-in-1 laptop from HP is on sale for its lowest price in 30 days.
  • Lenovo 15.6-inch FHD laptop: $450 (save $2,500): If you want a lot of storage space and plenty of memory, this discounted laptop provides you with 1TB and 32GB, respectively. Take the discount with a pinch of salt, but $450 is still a great price.
  • Dell Inspiron 3530: $299 (save $100): If you need a mid-range laptop, this option is well-priced, considering it comes with a 15.6-inch display, 8GB of RAM, and 512GB of storage.

October Prime Day phone deals

This is not an Amazon deal, but you can save $70 on the 13R at OnePlus with the code HARVEST

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  • Anker MagGo 3-in-1 Charging Station: $77 (save $33): Our expert says Apple users will love this Qi2 charging station, and it just got cheaper. 
  • Samsung Galaxy S25 Edge: $918 (save $302): Amazon is essentially selling the thinnest Samsung phone right now with a free storage upgrade.
  • Samsung Galaxy S25: $680 (save $120): Alternatively, take advantage of a $120 discount on the Samsung Galaxy S25 with 128GB of storage.
  • Google Pixel 9 Pro XL: $935 (save $164): Google’s flagship handset comes with a large 6.7-inch display, a slew of Gemini-enhanced AI features, and a proven camera system.
  • Google Pixel 9: $675 (save $125): You can also enjoy a discount on the Google Pixel 9, which comes with a 6.3-inch display and 128GB of storage.

October Prime Day TV deals

The Samsung Q80D is a great mid-range QLED TV with a 120Hz refresh rate, object tracking sound and Dolby Atmos support, and an automatic brightness optimizer that adjusts your picture in real-time for the best visibility in almost any lighting. 

More: The best TVs under $1,000

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While an older Sony OLED, the A95K still offers premium features like exclusive VRR support for gaming with the PlayStation 5, a dedicated gaming dashboard, Dolby Vision and Dolby Atmos, and both IMAX Enhanced and Netflix Adaptive Calibrated modes for streaming your favorite movies as their creators intended.

Also: The best Sony TVs you can buy

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A competitor to Samsung’s The Frame, the TCL NXTVISION is a gallery-inspired TV that allows you to create your own personal art slideshow when you aren’t streaming. 

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  • Samsung U8000F, 43-inch: $248 (save $30): If you are looking for a budget-friendly model, check out this 43-inch Samsung TV.
  • Amazon Fire TV: $170 (save $80): Another affordable option is this 40-inch Amazon Fire TV, currently on sale with a 43% discount.

October Prime Day tablet deals

If you’re a Google smart home person, this is the tablet for you, since it comes with a Charging Speaker Dock that doubles as a smart display. 

Review: Google Pixel Tablet

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This is our pick for the best tablet for most people, thanks to its upgraded A16 processor, low price, and a bigger 11-inch Liquid Retina True Tone display.   

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This midrange Samsung tablet has similar specs to the S10 Ultra, but it’s much cheaper. Plus, it has an updated Dynamic AMOLED display. 

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  • Apple iPad Pro 11-inch M4 (7th-gen): $898 (save $101): Apple’s newest iPad Pro is faster than ever, thanks to the new M4 chip that can handle a diverse range of tasks, making it one of our top picks as the best iPad for power users. 
  • Amazon Kindle Scribe 64GB: $340 (save $110): Amazon’s latest Kindle Scribe is 24% off. 
  • Kindle Paperwhite Essentials Bundle: $161 (save $62): This bundle includes a Paperwhite, charger, and a case for 28% off. 
  • Kindle Scribe Essentials Bundle: $345 (save $185): The older Scribe bundle is also on sale for Prime Day. 
  • Amazon Fire HD 10 Kids Pro: $105 (save $85): Looking for a child-safe tablet with parental controls? Check out Amazon’s 45% discount on its Fire HD Kids Pro model.

October Prime Day smartwatch and fitness tracker deals

Google just unveiled its fourth-generation Pixel Watch, which comes with significant upgrades to the smartwatch. Luckily, some of the announced upgrades, like a revamped Fitbit Premium app that’s coming to all Google-owned devices, will hit the Pixel Watch 3. 

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Want a discreet, thin health tracker that nails the basics? The Fitbit Inspire 3 is a great health tracker for beginners looking to dip their toes into step-tracking and not break the bank while doing so. 

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Samsung’s new Galaxy Watch 8 (at full price) implies the existence of a just-as-capable Galaxy Watch 7 that’s on sale. 

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It’s a great time to buy a Series 10. That’s because many of the updates coming to newer Apple Watch models, including the Series 11, Ultra 3, and SE 3 Apple debuted last week, also arrive through software updates available on Series 9 and later. This includes Sleep Scores and Hypertension Detection.

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  • Fitbit Charge 6: $150 (save $30): Our expert recommends this Fitbit model to most people. 
  • Amazfit Active 2: $90 (save $10): This affordable smartwatch appeals to beginners and experts alike, writer Matthew Miller says. 

October Prime Day kitchen & household deals

Eufy’s X10 Pro Omni robot vacuum and mop combination helps superpower your smart home. This model offers powerful 8,000 Pa suction, a dual mop system with auto-lift and carpet detection capabilities, and boosts to obstacle detection and avoidance via smart learning technologies. In addition, the vacuum is self-emptying and drying.

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Arlo’s 2K Video Doorbell offers fantastic visual playback, a loud alarm, and customizability in all the ways you’d want. 

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  • Dreame X40 Ultra Robot Vacuum and Mop: $800 (save $600): Our expert says this is the best robot vacuum model she’s ever used.
  • Ecovacs Winbot W2 Pro Omni: $400 (save $300): Home expert Maria Diaz was impressed that this robot window cleaner actually works, and now it’s on sale.
  • Breville BES840CL Espresso Machine: $400 (save $200): This popular Breville machine is 33% off. 
  • Eufy C10: $220 (save $260): This Eufy robot vacuum has a self-emptying station that can collect debris for up to 60 days.
  • Bissell Little Green Portable Cleaner: $100 (save $24): The Little Green can tackle big stains, and it’s on sale. 
  • Eufy Omni S1 Pro: $900 (save $600): This powerful robot vacuum expertly navigates carpets and hard floors, leaving the latter as clean as you can get without a mop and bucket.

FAQs

When is October Prime Day 2025? 

October Prime Day (or Prime Big Deal Days) returns on Tuesday, Oct. 7, and runs through Wednesday, Oct. 8 this year. 

Are deals really cheaper on Prime Day? 

The legitimacy of Prime Day is a hotly debated topic every year. Prime Day does have some legit deals, usually on flagship Amazon products like Fire TVs, Echo devices, Kindles, and more. However, the best way to ensure you’re getting an actually deal is to prepare to shop for offers and use price tracking tools to make sure you don’t fall victim to brands marking up items to “discount’ them later. 

How did we choose these October Prime Day deals?

ZDNET only writes about deals we want to buy — devices and products we desire, need, or would recommend. Our experts looked for deals that were at least 20% off (or are hardly ever on sale), using established price comparison tools and trackers to determine whether the deal is actually on sale and how frequently it drops. 

We also looked over customer reviews to find out what matters to real people who already own and use the deals we’re recommending. Our recommendations may also be based on our own testing — in addition to extensive research and comparison shopping. The goal is to deliver the most accurate advice to help you shop smarter. 

What are the best early Prime Day deals?

ZDNET’s experts have been searching through early Prime Day and other sales to find the best discounts by category. These are the best deals live now:

  • Best Prime Day deals
  • Best Prime Day deals under $100
  • Best Prime Day deals under $25
  • Best Prime Day Apple deals
  • Best Prime Day Samsung deals
  • Best Prime Day laptop deals
  • Best Prime Day TV deals
  • Best Prime Day smartwatch and fitness trackers deals
  • Best Prime Day phone deals
  • Best Prime Day tablet deals
  • Best Prime Day PC gaming deals
  • Best Prime Day headphones deals
  • Best Prime Day Kindle deals
  • Best Prime Day Amazon Echo device deals
  • Best Prime Day EcoFlow deals
  • Best Prime Day Anker deals

And the best deals from other retailers:

  • Best Buy deals
  • Walmart deals
  • Sam’s Club deals
  • Costco deals
  • Target deals

More questions? Read our Prime Day guide to discover everything you need to know about Amazon’s October sale event. 

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Our top Prime Day deals

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